Elf Cosmetics Haul: April 2017

Mini shopping sprees totally give me life. My last online shopping adventure is responsible for today’s haul. On the off chance that you’ve never heard of e.l.f. before and are thinking that I’m talking about Christmas already, e.l.f. Cosmetics is an affordable makeup brand. They carry products such as skincare, lipsticks, highlighters, foundation and makeup tools. You can find their goods at retailers like Ulta Beauty and Target, as well as on the e.l.f. website.

When it comes to makeup, I’m a pretty fluid chick—I like having a good mix of high-end, niche brand and drugstore products. After all, it’s more about how well you apply and wear a product than how much you spent on it. I really appreciate the price points available with e.l.f. because not everyone wants to spend an arm and a leg on non-necessities (even though I may be one of the people who view beauty products as quite necessary). That being said, e.l.f. is a great brand to check out if you’re new to makeup, on a budget and/or wanting to try out a new type of product or brush without having to spend a small fortune.

Though I have purchased some of their products before (which are great for the money, by the way), I have never experimented with any of their skincare items. Upon hearing about their recent sale, I decided I should see what discounted items I could pick up, as well as some of their new or popular products. After having a pretty thorough dig on their site, I came up with a good variety of products that I think I’ll enjoy. I even got a free 5-piece set with a skincare sample, so I’ll be sharing those as well.

Overall, this was a pretty affordable purchase. The prices listed below reflect what I personally paid for the products, but I assure you that all of e.l.f.’s products are this reasonable whether there is a sale or not. I got everything for under $40 USD (pre-tax), plus free shipping. If you’re like me and you shop for makeup at department stores or Sephora, then you already know that you can often spend $40 on one product. Thank goodness for brands like e.l.f., huh?


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e.l.f. Exfoliating Scrub – $5

This facial cleanser is formulated to gently remove dead skin cells and reveal the beautiful, new skin that’s hiding underneath. It features Vitamin E and purified water, which will help add hydration. If this is anything like my current, long-time favorite exfoliating cleanser, it’ll leave my face silky smooth and radiant. Stay tuned for a head to head comparison!

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e.l.f. Baked Highlighter (in Blush Gems) – $4

Even though I absolutely love my usual highlighter and really don’t want to cheat on it, I’ve been wanting to find a new way to upgrade my glow game. This particular baked highlighter is infused with Jojoba, Almond, Grape, Sunflower and Vitamin E, which helps to keep your skin healthy and hydrated. You can use it dry for sheer coverage, or pick up color with a damp brush for a highly pigmented glow that’ll make the sun cry from envy. I’d personally like to find a highlighter that is less glittery and more natural looking, so we’ll be seeing how this stacks up to my tried and true highlighter in an upcoming review.

e.l.f. Lip Liner & Blending Brush (in Dark Red) – $3

As simple a product as this is, I’m actually really looking forward to trying it out. Something you must know about me is that I love red lipstick with a passion. I especially live for a sultry red with blue tones. However, you need a good red lip liner to go with a red lip. I mean, unless you want the lipstick to bleed all over the place. Though I already had a red lip liner, it was an old-school pencil that you have to sharpen. It was super cheap, but it’s actually hard to apply and control (bad formula). This liner should be worlds better. As you can see, one end of the tube contains the color, while the other end is a synthetic brush for blending.

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e.l.f. Lip Exfoliator (in Mint Maniac) – $3

I don’t know about you, but there are times when my lips simply need a good scrub. Lip exfoliation really helps your lips look more luscious, soft and healthy. It also helps your lipsticks, lip tints and glosses stay on and look their best. This lipstick-shaped exfoliator contains Shea Butter, Avocado, Vitamin E, Grape and Jojoba oil, which should help soften and soothe the lips. I can’t get over the dreamy mint color. I had wanted to try the coconut and rose “flavors” as well, but they were sold out. Maybe next time!

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e.l.f. Mask Essentials Kit – $19

This kit came with both the Hydrating Bubble Mask and the Pore Refining Brush and Mask Tool. They sell both items separately as well.

I love a good face mask, so this is bound to be an interesting first experience. Free of parabens, phthalates and sulfates, it turns from a gel to a bubbly face mask that is supposed to cleanse the pores and remove skin impurities.

The brush and mask tool has multiple functions. You can use the silicone spatula at one end to scoop out different products (cleansers, masks, etc.). You can then use the precise brush on the opposite end to scrub the face or work your product of choice into the skin. I really like the idea of using this tool because it keeps your products germ free. No more digging into clay with your fingers!

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e.l.f. Velvet Matte Lipstick (in Blushing Brown) – $3

I love a good matte lipstick, ya’ll. And to think my former lip gloss loving self used to dislike lipstick. Pfft! Gone are those days! A matte lipstick for $3? Are you for real? As much of a unicorn as it seems, I picked up this particular lipstick to satisfy my “need” for a brown lipstick. Though I have plenty of nudes, I don’t think I own any actual browns. But even if I had a million brown lipsticks hanging about, I still would have purchased this one because I’ve never tried any of e.l.f.’s velvet mattes before. I’m assuming that this formula’s ingredients of rose, argan oil and Vitamin E are what give it its velvety softness? Hopefully it’ll live up to its name and feel like true velvet instead of wool! You know how bone dry some matte lipsticks can be…

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e.l.f Expert Liquid Liner (in Stardust) – $0.80

I got this sparkly liner on sale. I didn’t really need it, but you know—glitter. Crazy enough, I haven’t owned any loose glitter or glitter liner in several years. I’ve been wanting to experiment with them again, so this caught my eye. Will it work? Will I like it? Will it behave like other glitter liners and flake off into my eyeballs, threatening to render me permanently blind? Only time will tell!

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e.l.f. Eyebrow Stencil Kit – $1

Though I have gotten pretty good at free handing it when I fill in my brows, I thought these little stencils might be a fun thing to try out. The pack comes with four reversible stencil shapes: soft arch, structured arch, full arch and curved arch. These should help you craft the perfect brow each and every time.


The following products are items I received completely free with my purchase. Don’t you just love free…well, anything? I will admit that I already owned some of these items (or at least something similar), but I can promise that nothing shall go to waste here.

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e.l.f. Contouring Brush -$6

I own quite a few e.l.f. brushes, including this one. However, I didn’t mind being sent a second one because you can never have too many brushes as backups. This is a great option for carving out sickening cheekbones and well sculpted jawbones. You can use it with any liquid or powder contouring/bronzing product. It picks up product well and allows you to make nice, defined lines, so I’ve been rather happy with it so far.

e.l.f. Lengthening & Defining Mascara (in Black) – $3

I have been pretty curious about their mascara, so this was a welcomed freebie. I tried it out for about ten hours this past weekend, so I got to see whether or not it would truly make your lashes longer, fuller and more eye-catching. It’s supposed to dry quickly, without the hassle of any clumps, lumps, smudges or flakes. Did it live up to its claims? that, my friend, is top secret—for now.

e.l.f. Baked Eyeshadow Trio (in Peach Please) – OUT OF STOCK

I actually purchased one of these several months ago, but never got around to trying it out. However, I had bought it in ‘Brown Bonanza’. The only difference to it was that instead of the peach section in ‘Peach Please’, it had a pretty antique gold color. It appears as though these trios are actually no longer on the site, and I’m not sure if they are going to bring them back. All the same, this particular color would be great for a neutral eye look and super convenient to travel with.

e.l.f. Mechanical Eyelash Curler – $2

Though I didn’t already have an e.l.f. eyelash curler, I probably have the biggest eyelash curler collection—ever. I’m not sure where they all came from or when I last used any of them, but here’s a new one to keep them company. I may actually try it out at some point simply because of how wide the opening is. I think it would be great for curling falsies.

e.l.f. All Over Color Stick (in Pink Lemonade) – OUT OF STOCK

I almost bought one of these since it was on sale at the time, but I changed my mind at the last minute. I’m still glad they sent it in the set though because I’ll probably use it more than I initially anticipated. You can use this rosy multi-tasker as a cream shadow, blush or lip color. I tried it out with the mascara and really ended up liking it. It was highly pigmented, so you only need the slightest dab on your cheeks (where I had used it). You wouldn’t want to be too heavy handed with this product. I mean, unless you’re a clown or cartoon character. It was a bit harder to evenly blend out than I would have preferred, but once I got it on it stayed put for hours.

e.l.f. Illuminating Eye Cream/Mineral Infused Face Primer – $10/$6

The Illuminating Cream in this sample rather excites me. I often struggle with under-eye darkness and puffiness, which this cream is supposed to mask. Its Shea butter and green tea is chock full of antioxidants, which is great for our skin. Meanwhile, the Jojoba, Vitamin E and cucumber should help moisturize and brighten the eyes.

The Mineral Infused Face Primer is supposed to hide fine lines and get your skin in tip top shape for makeup application. It apparently has a nice, matte finish, which should be great for sometimes shiny folks, such as myself.


Want some e.l.f. on your shelf? Check out the entire e.l.f. lineup over here.

Well that’s it, guys! I really look forward to being able to try some of these products out. Hopefully, they work out well for me so I can possibly share a great new item or save you some money.

Have you tried out any amazing e.l.f. products that I should be aware of? If so, just let me know in the comment section below! -XO

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